In this series of blog posts Cath outlines the practical ways you can use the scientific principles of persuasion in your presentation .
Part 5: Liking
The first Visiting Professor of Networking in the world at Cass Business School at City University, London says effective networking will make the difference between.....
In various business magazines, on websites and in the press you will often see references to “pitching” for business. You’ll see articles and book with titles […]
Derren Brown, love him or loathe him, has been engaging everyone lately with his latest series of progarmmes “The Experiments”. I personally love watching him because […]