Winning Business Presentations
Skills, Training and Coaching

In this series of blog posts Cath outlines the practical ways you can use the scientific principles of persuasion in your presentation.
Part 1 : Reciprocity

You may have heard the saying “Failing to plan is planning to fail” and outstanding presenters really take this to heart.

And in the same way . . . .

Great speakers and presenters are liked by their audiences and being likeable doesn’t only help with presenting but will help you in your job, business, relationships, and life.

What makes great speakers so likeable and so successful? And how can we do it?

According to a year-long study by the Centre for Talent Innovation, leadership potential is signalled through your gravitas, your communication skills and your appearance . . .

Here are 11 suggestions for helping you to stay fully focused and present for your audience. Each one is simple and easy . . . .

Listen to how his pitch and tone get stronger and stronger as he runs through his marathon ‘let freedom reign’. . . .

When you ask people what Abraham Lincoln is famous for it’s usually two things – being assassinated and The Gettysburg Address. The Gettysburg Address is considered to be . . .

In the present financial climate, when all seems to be doom and gloom, it may seem inevitable to dwell on mistakes, failures and the negative aspects of life. And as long as we continue to so, then that is what we will get. The process of what you choose to focus on, and what you [...]

Did you know that most business presentations fail? If this has happened to you then it’s usually for very good reasons – your presentation sucks!
..and here are 12 reasons why.

Did you know that how you stand can lose you clients? In this post Cath shows you how you can instantly appear more confident and have more authority by just changing the way you stand.

I’ve recently been watching some of the re-runs of the comedy show “Little Britain”, and you may or may not be a fan of it but I’m sure . . .

I know that change has been a constant factor in business in the last ten years because if what you’re doing isn’t working then you must do something you haven’t done before if you want to get different results . . . .

So let me be controversial here.

“To be successful you need to put in the effort.” . . . .

How good are you at describing your business in just 60 seconds?
Here are 11 Top Tips on how to do it in a way that will get you more business…..

Presentation audiences are very much like aircraft passengers…….

When you focus on what is really going to take you closer to your goals often the sense of overwhelm begins to disappear and effective time management becomes easier . . .

How would you like to achieve much more with much less time and effort? Sounds impossible?
Well that’s what many thousands of . . .

Now for many people Macs are like Marmite- you either love them or loathe them but they have four characteristics that can teach us something about an effective presentation…

Facial expressions, body movement, gestures, posture, etc all display how we are feeling and the non-verbal message is harder to fake.

In the next week whenever you begin to feel stressed out apply The Green Cross Code:

STOP : what you are doing for 1 minute . . . . .

It was always a challenge to persuade the Laurens of this world as to the benefits of studying physics! But what has this got to do with your business? . . .

Feelings ranging from nervousness to sheer terror are common for many people and it has been said that the fear of public speaking comes higher than the fear of death for a large proportion of the population but . . . .

They all have hugely inspirational stories that are an example to us all but unfortunately most of the speakers couldn’t tell them in a way that engages and inspires an audience.

. . . why when it comes to your business or your relationships is it often so difficult?

How the “curious incident of the dog in the night-time” links to your business presentation………

Most businesses have a website these days and huge amounts of money are spent on SEO but . . . .

If you are in business you are repeatedly presenting yourselves and your business – whether that’s to a new contact, a prospect, your boss, a client, a procurement team . . . whatever the situation the impact you make is down to how effectively you communicate and . . .

In various business magazines, on websites and in the press you will often see references to “pitching” for business. You’ll see articles and book with titles like “ How to Give a Winning Pitch”, “Pitching to Win “ and “ How to Write the Winning Pitch”. I even wrote a blog a while ago called [...]

As you all know my areas of expertise are Learning and Communication and I do a lot of business networking. I was approached to do a workshop for students about “ Communication and Networking in Business “ – not a particularly sexy title! I designed the workshop around the importance and purpose of networking and [...]

How do social perceptions apply to your business presentations?

Derren Brown, love him or loathe him, has been engaging everyone lately with his latest series of progarmmes “The Experiments”. I personally love watching him because he is so good at what he does using his own combination of illusion, magic, hypnosis, NLP, psychology and other stuff to entertain and confound. And he has a [...]

In London recently I was in a hurry and took a black cab from my hotel to the station. I was desperate not to miss my train and the driver was brilliant, exhibiting the famous ”knowledge”  to get me there in record time. Now let me ask you a question – would you ever get [...]

How you can use what you know from high school physics to give a winning business presentation…..

Here are 10 reasons you need to improve your presentation and communication skills if you want to be more successful in your business….

In This One Day Workshop I’ll Show You How To Be Truly Confident, Comfortable and Relaxed Presenting Yourself and Your Business in Any Situation, So That You Really Make an Impact, Stand Out in Your Marketplace and Win More Business

Are you one of the 68% of businesses who pass up on this chance to market your business for free?

I stayed up late on Sunday  night, way past my ususal bedtime but I couldn’t go to bed without finding out who’d won!!! That’s right I stayed up to see Charl Schwartzel take the 75th Masters Golf Tournament at Augusta. Fantastic to watch. Four birdies on the last four holes- was he in the zone [...]